Tour Details
- Duration
- 3 hours
- Product Type
- Tour
- Venues
- Fashion District
Photos & Highlights
- Milan Couture Fashion tour led by a fashion insider
- Discover the history of fashion in Milan
Select a date
Tour Description
Explore the fashion capital of the world with this insider-led Milan Couture Fashion Tour. Uncover the stories behind iconic brands like Prada, Armani, and Versace while strolling through Milan’s renowned fashion district, the Quadrilatero D’Oro (Golden Quad). From luxury boutiques to hidden gems, discover why Milan remains at the heart of global fashion trends.
We’ll begin near the iconic Emporio Armani store, diving into the history of Milan’s rise to fame in the fashion industry. With a local expert, we’ll navigate the prestigious streets of Montenapoleone, Via Sant’Andrea, and Via della Spiga, home to legendary brands like Versace and Valentino. You’ll learn how Milan transformed from a destination for the elite to the hub of the ready-to-wear revolution, with stories tied to flagship stores and their latest collections.
The route may vary based on your interests: at the time of booking, let us know what excites you most, and we’ll tailor the experience to suit your preferences.
- Iconic Fashion Houses & History - Focused on the history of Italian and Milanese fashion and its most iconic fashion houses, exploring the Montenapoleone fashion district and the Prada store in Galleria Vittorio Emanuele.
- Boutiques, Vintage & Artisans - Focused on hidden treasures in the Brera district and Corso Garibaldi, discovering artisanal shops, vintage boutiques, and younger designers.
- Shopping & Learning - For a mix of shopping and insight, a stroll through top designer stores in the Golden Quad like Loro Piana or Valentino, and artisanal shops and vintage boutiques in Brera, with expert commentary on the latest collections.
- You love the allure of iconic fashion houses and their stories.
- You enjoy boutique shopping and discovering artisan designs.
- You want to immerse yourself in Milan’s fashion-forward culture.
- Milan’s Fashion District
- Montenapoleone, Via Sant’Andrea, and Via della Spiga
- Galleria Vittorio Emanuele II
- Brera District
Where do we meet? Where does it end? The walk takes place within the fashion district (Via Monte Napoleone) and may stay within a relatively concentrated area or end in Brera. Your confirmation email will have the exact meeting point details.
What if it’s raining? Tours operate rain or shine, but in the case of inclement weather, your expert will modify the tour so more time is spent indoors. It never hurts to have an umbrella on hand.
Is this tour walking intensive, and/or wheelchair accessible? Please let us know your requirements and we may well be able to adjust the tour for reduced mobility.
Is this tour appropriate for children? This walk is not a part of our official family program. That said, we may be able to arrange a visit with a family-friendly expert. Please contact us.
Book with confidence—see Context’s flexible cancellation policy here
Where You'll Start
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59 Reviews
Reviews can only be left by Context customers after they have completed a tour. For more information about our reviews, please see our FAQ.
El tour maravilloso, fué increíble el tour en mi idioma, Federica compartió mucho conocimiento, es muy bella persona !
James
Jan 10, 2024
I just thought the tour was largely a waste. It was not really a tour about fashion in Milan. It was 3 hours with a personal shopper. Our guide took us to the store for whom she works, talked a couple minutes about the store (this store has the finest cashmere which is 16-25 mil, or this designer always has blazers because they're an iconic piece of their collections) and then she would walk us through the stores saying, "This is beautiful, that is beautiful." We planned to shop and explore the stores, but on our own the next day. We thought it would be a 3 hour tour discussing fashion in Milan (maybe info about how and why Milan became a fashion capital, funny stories about certain designers, discussions about historical influences in fashion, etc.) If the tour description had been honest, 3 hours with a personal shopper, I would never have booked the tour. So, to improve, either change the tour to match the description OR change the description to reflect the tour.
Connie
Oct 21, 2023
Thea was a fantastic guide!
Carlene
Oct 16, 2023
